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Adams Media Corporation

Titles appearing in Reference — Research Book News — May 2008
Arrangement is by title.

An American's guide to doing business in India.

Makar, Eugene M.
Adams Media Corporation, ©2008    264 p.    $14.95    HD2899
978-1-59869-211-2

Makar addresses many factors confronted by American businesses working in India, including the current workforce in that country as more move from agriculture to urban industries, social conventions, illiteracy and gender bias issues, and crime. This is followed by advice on establishing a successful presence in the Indian market and building business. (Annotation ©2008 Book News Inc. Portland, OR)