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Entries include title, author, series (in parentheses), publisher, copyright date, number of pages, price (at the time of listing), Library of Congress subject classification code, and ISBN. For scholarly and reference books, we note if they lack a subject index or a bibliography. Size is mentioned when the book exceeds 8.5x11 inches.

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Crown Publishers

Titles appearing in Reference — Research Book News — December 2011

Arrangement is by title.

The lean startup; how today's entrepreneurs use continuous innovation to create radically succesful businesses.

Ries, Eric.

978-0-307-88789-4

This manual for startup companies and entrepreneurs outlines the author's method for developing an agile and evolving business model that allows for rapid research and development as well as nimble adjustment to unforeseen opportunities. Drawing on concepts employed in lean manufacturing processes, this accessible text lays out concrete steps for building profitable businesses focused on emerging technologies and products. Ries is an entrepreneur and consultant who has started several startup businesses. (Annotation ©2011 Book News Inc. Portland, OR)

Muzzled; the assault on honest debate.

Williams, Juan.

978-0-307-95201-1

Journalist Juan Williams was fired by National Public Radio in the wake of making comments on Bill O'Reilly's Fox television show about getting "worried" and "nervous" when he gets on a plane and sees "people who are in Muslim garb" (he complains, with some justification, that critics selectively ignored comments he made about distinguishing between "extremists" and "good Muslims," although this complaint is significantly undermined by the fact that later in the same segment he replies "True" to O'Reilly's statement that "I'm not going to say it's only a few [terrorists] it's whole nations, Iran, Afghanistan, Pakistan, whole nations"). Now he situates his firing in the context of what he argues is rampant liberal "political correctness" that stifles free speech on any controversial topic and thus harms both our journalism and our politics, advancing his argument through an exploration of range of discourses on various political issues. (Annotation ©2011 Book News Inc. Portland, OR)

The two-second advantage; how we succeed by anticipating the future — just enough.

Ranadivé, Vivek and Kevin Maney.

978-0-307-88765-8

Relying throughout on the example of hockey great Wayne Gretzky anticipating every development on the ice, this book shows how this skill can be translated into business enterprises and government services. Much of the focus is on neuroscience and its implementation in the software underlying a variety of areas, such as retail sales, smart power grids, or predictive technology for policing. But Ranadive (TIBCO Software) and Maney, who writes for Fortune, The Atlantic and Fast Company, have produced a work that is not technical and offers a quick yet stimulating read. (Annotation ©2011 Book News Inc. Portland, OR)